Rockdale has been an industrial town for more than a century. Railroads, coal, aluminum, and now data centers and advanced manufacturing have each found a home here.
- 1874Rockdale founded around a railroad stop
- 1954Alcoa dedicates its Rockdale aluminum plant
- 3,300 acresPlanned for The Switch industrial park on the former Alcoa property

Our Story
- 1874
A railroad town
Rockdale began as an agricultural community and became a town when the railroad put in a stop here.
- Late 1800s
Coal becomes the first industry
The discovery of lignite coal deposits gave Rockdale its first industry, and mining shaped the town for generations.
- 1954
Alcoa comes to Rockdale
After World War II, Alcoa chose Rockdale for an aluminum smelter because of the lignite next door to fuel it. The plant was dedicated in April 1954, and for more than half a century Alcoa, its mines, and its power plants employed generations of Rockdale families.

Texas dignitaries at the Rockdale plant dedication, April 1954. Left to right: an unidentified guest, Congressman W.R. Poage, TP&L executive W.W. Lynch, Governor Allan Shivers, and Alcoa’s Tom Jolly. 
A dragline at the lignite mine, May 6, 1953. 
Workers on a potline at Rockdale Works. - 2008–2013
Rockdale holds on
When the smelter closed in 2008 and the power plants followed in 2013, Rockdale held on. It kept its people, its industrial know-how, and the infrastructure that heavy industry leaves behind.
- 2018
A new industry plugs in
Bitmain, now Bitdeer, leased the former Alcoa plant and converted it into a bitcoin mine, putting the site’s massive electric infrastructure back to work.
- 2020
A data center hub takes shape
Whinstone, now Riot Platforms, followed with its own bitcoin mining operation on the property, making Rockdale a growing hub for data centers.
- 2021
XEBEC buys the Alcoa property
XEBEC purchased the 30,000-acre former Alcoa property and announced The Switch, a 3,300-acre industrial park, along with a gas-fired peaker power plant on the Lee County portion of the property.
- 2025
Manufacturing returns
In March 2025, T1 Energy became the first announced tenant at The Switch, with a solar cell manufacturing plant.
- Today
The next chapter
The Rockdale MDD’s 100-acre Rockdale Industrial Park is ready for the next company to build here.
What Industry Left Behind
Seventy years of heavy industry built things most small towns never have, and they’re still here.
An Industrial Community
Generations of Rockdale families worked shifts at the smelter, the mines, and the power plants. This is a community that understands plant work and safety culture, and welcomes industry rather than fighting it.
Ready to write the next chapter in Rockdale?
See Our Target IndustriesHistoric photos courtesy of the Senator John Heinz History Center.